'Dropped Price By 90%': Sridhar Vembu Says Zoho Scare Forced Microsoft To Slash Rates

IN · 2026-07-02

1. Step 1 · The triggerZoho's competitive threat forces Microsoft to offer 90% discount to retain a customer.
2. Step 2 · Knock-onMicrosoft's pricing response validates Zoho's product, boosting Zoho's brand and customer acquisition.
3. Step 3 · Reaches youIncreased competition leads to lower prices for office productivity software globally, benefiting SMEs.

The trigger is reported by the source below. The steps that follow are Branch²’s traced reasoning — how the shock could reach a business like yours, not a prediction.

Source: IN:NDTV Profit

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