Branch² Intelligence
Groww says direct mutual fund plans remain unchanged as it rolls out MF Prime
Key takeaway
Groww launches MF Prime, a guided mutual fund service, while keeping direct plans unchanged.
- Step 1Groww launches MF Prime, a guided mutual fund service, while keeping direct plans unchanged.
- Step 2Investors seeking advice may shift from competitors to Groww, boosting Groww's AUM and revenue.
- Step 3Competitors like Zerodha and Paytm Money face pressure to launch similar guided services or risk losing market share.
Source: IN:The Hindu BusinessLine
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