Branch2 Intelligence
Halifax to vanish from the high street as Lloyds ditches the brand - should we care? This is Money podcast
Key takeaway
Lloyds scraps Halifax brand after 173 years, removing it from the high street.
- Step 1Lloyds scraps Halifax brand after 173 years, removing it from the high street.
- Step 2Halifax branches rebrand to Lloyds, consolidating Lloyds' retail network and reducing brand competition.
- Step 3Potential branch closures reduce physical banking access for SMEs, increasing reliance on digital banking.
- Step 4Lloyds gains cost savings from brand consolidation, improving profitability and potentially lowering SME lending costs.
Source: This is Money
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