Order of the Sinking Star: Jonathan Blow on making ' the biggest puzzle game ever'

UK · 2026-10-06

1. Step 1 · The triggerThekla, Inc. releases a high-profile, long-duration puzzle game after a decade of development.
2. Step 2 · Knock-onPuzzle and indie game players concentrate their time and spending on this new title, reducing demand for competing releases.
3. Step 3 · Knock-onCompeting indie studios and publishers, especially those planning puzzle or narrative game launches, face softer sales and lower player engagement in the near term.
4. Step 4 · Reaches youUK-based SMEs in the indie game supply chain (QA, localisation, art, marketing) see project pipelines shift as studios adjust launch timing and budgets in response.

The trigger is reported by the source below. The steps that follow are Branch²’s traced reasoning — how the shock could reach a business like yours, not a prediction.

Source: bbc.co.uk

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