Pre-launch

Atri is free while we run the launch — no card needed. We will tell you well before any plan becomes paid.

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Terms of Service

Last updated: September 2026 · Version 2026-09-23

1. About these terms

These terms apply when you create an account for Atri, and when you use it through our web app or in any other way we provide it (together, "the service"). "We", "us" and "our" mean Branch². "You" means the person or business that uses the service under these terms. If you accept these terms on behalf of a business, "you" means that business, and you confirm that you are allowed to accept them for it.

By creating an account or using the service you agree to these terms. If you do not agree, please do not use the service.

The version number and the date these terms were last updated are shown at the top of this page. These terms are available in English only. Please save or print a copy for your records. If you need an earlier version, email us and we will send it to you.

The key points. Please read the whole document, but these are the terms that matter most:

2. Who we are and how to contact us

Atri is operated by Branch² from the United Kingdom.

You can contact us by email at support@branch2.com, or through Contact support in the app. We will contact you by email at the address linked to your account, so please keep it up to date. When these terms say "in writing", that includes email.

3. The service

Atri watches public records, regulators, news and price information for the companies, suppliers, customers and costs you tell it about, and warns you when something may affect your business. It is designed for use by businesses, and these terms are written mainly for business customers. If you use the service as a consumer, the parts of these terms that say they apply to consumers also apply to you, and you keep all the rights the law gives you.

We may offer different plans with different features. What each plan includes is shown in the app before you choose it.

We keep improving the service, so features may be added, changed or removed over time. Section 17 explains how we handle changes that affect a paid plan.

4. Not investment or professional advice

The service gives general information to help you plan for changes in your costs, suppliers and customers. It uses the business details you give it, such as the companies you watch, your suppliers and customers, and the amounts you expect to invoice, to choose what to show you. It does not consider your personal financial circumstances, your investment objectives or your attitude to risk, and it does not assess whether any investment is suitable for you.

We are not authorised or regulated by the Financial Conduct Authority (FCA). What the service shows you ("outputs", see section 12) is general information about events and how they may affect companies, business costs, suppliers and customers. Outputs are not a personal recommendation, are not prepared as investment research, and are not an invitation or inducement to engage in investment activity. Nor are they legal, tax, accounting or credit advice.

You are responsible for your own decisions. Before you act on anything the service shows you, check it against your own contracts, quotes and records, and take professional advice where you need it. The service is not designed for making investment decisions. If you choose to use it for that purpose, the decision is yours alone, and the value of investments can fall as well as rise.

5. Where the information comes from and its limits

The service draws on public registers (such as Companies House), notices from regulators, official statistics, news reports, price benchmarks and other sources. We process this information automatically, and some summaries, explanations and warnings are written by AI models.

This means the information can be incomplete, out of date or wrong, and an automated warning can be missed, or raised when nothing is wrong. Where we can, we show where a piece of information came from and link to the original. The original source is the authority, not our summary of it.

We do not check every item by hand, and we do not promise that the service will spot every event that could affect you.

6. Your account

Anyone who uses the service must be at least 18.

Please give accurate details when you sign up and keep them up to date. Keep your sign-in details secure and do not share them. You are responsible for what happens under your account, unless it is caused by our failure to keep the service secure. Tell us straight away at support@branch2.com if you think someone else has used your account.

Access may need to be approved by us. While we run our launch, access is limited in time, as explained in section 7.

7. Free access and trials

We may offer free access, a free plan or a free trial. You do not need to give payment details for free access, and we will never move you onto a paid plan unless you choose one.

Launch access. While we run our launch, a new account has free access to the service for 72 hours from when you first sign up. When those 72 hours end, your access to the service, including email alerts, stops. We do not charge for launch access, and we will tell you well before any plan you use becomes paid.

We can change or end free access at any time. This does not affect anything you have already paid for.

Before you subscribe, we show you the plan, its price, how often you will be charged (for example, every month) and the currency. The total you will pay, including any tax that applies, is shown before you confirm payment.

How you subscribe. You choose a plan in the app and are taken to a secure checkout page run by our payment provider, Stripe, where you can check and correct your details before you confirm payment. The contract for your paid plan is made when your payment is confirmed.

We charge in the currency for the region linked to your account: pounds sterling in the UK, Indian rupees in India and US dollars in the US. If your account is not linked to one of these regions, we charge in pounds sterling.

Your payment details go directly to Stripe; we do not see or store your full card number.

You pay at the start of each billing period. Your plan renews automatically at the end of each billing period, and we charge the payment method you have given us, until you cancel (see section 9).

Price changes. We may change the price of a plan. If we do, we will email you at least 30 days before the new price applies to you, and it will apply from your first renewal after that notice. If you do not want to pay the new price, you can cancel before then and you will not be charged it.

Changing plans. If you move to a different paid plan part-way through a billing period, the amount you pay is adjusted for the rest of that period. The adjustment is shown before you confirm the change.

If a payment fails. We will email you, and Stripe will try to take the payment again. You keep your paid features while it tries, for up to 30 days. If the payment still has not been made by then, your paid plan ends, and we will not ask you to pay for that time.

9. Renewal and cancelling a paid plan

You can cancel a paid plan at any time. In the app, open More → Plan & billing and choose Manage billing, or email us at support@branch2.com.

Cancelling stops your plan from renewing. You keep your paid features until the end of the billing period you have already paid for, and we will not charge you again. If your paid features end before then for any reason other than a breach of these terms by you, or your asking us to close your account, we will refund the unused part of that period.

Refunds. Apart from that, we do not refund part of a billing period that has already started, except:

We pay refunds to the payment method you used, without undue delay.

10. Your right to cancel as a UK consumer

This section applies if you are a consumer in the UK, which means you are using the service wholly or mainly for purposes outside your trade, business, craft or profession. It does not apply to business customers.

You can cancel a new paid plan within 14 days, starting the day after you subscribed, without giving a reason. To cancel, tell us clearly, for example by email to support@branch2.com. You can use the model form below, but you do not have to. It is enough to send your message before the 14 days end.

If you cancel in this period, we will refund what you paid. If, when you subscribed, you expressly asked us to start your paid plan straight away and acknowledged what that meant for this right, we may keep an amount that fairly reflects the time your paid plan was active before you told us you were cancelling. Otherwise we will refund you in full. We will pay the refund within 14 days of the day you tell us.

This right applies when you first subscribe to a paid plan. It does not apply to free access. You can stop a plan renewing at any time, as described in section 9.

Model cancellation form
(Complete and return this form only if you wish to cancel the contract.)
To: Branch², support@branch2.com
I/We hereby give notice that I/We cancel my/our contract for the supply of the following service: [name of plan]
Ordered on: [date]
Name of consumer(s): [name]
Address of consumer(s): [address]
Signature of consumer(s) (only if this form is notified on paper):
Date: [date]

11. Acceptable use

You must not:

If you use personal information from the service, such as the names of company officers, you are responsible for complying with data protection law when you do.

12. Using and sharing what the service produces

"Outputs" means the warnings, summaries, scores, reports and other material the service produces for you.

You may use outputs for your own business decisions. You may also share them, in confidence, with people who help you run your business, such as your employees, directors, professional advisers, lenders, insurers and investors, so that they can help with those decisions. The report share links in the app are provided for this.

You must not:

You may quote short extracts in your own internal or confidential documents, such as board papers, reports to your lender or material you give your advisers, if you say they come from Atri, give the date, and do not present them as investment advice.

Share links. When you create a share link, anyone who has the link can see a dated copy of that report. Links stop working after 30 days, when you turn them off in the app, or when your account is closed. Only send a link to people you intend to see the report.

If you are a business customer, you will reimburse us for reasonable costs and losses we suffer because of a claim by someone else that arises from you publishing or passing on outputs in breach of this section, or from your using data in breach of the licence it is provided under (section 11). We will tell you promptly about any such claim and let you take part in how it is handled. This paragraph does not apply to consumers.

13. Information from other sources

Much of what the service shows comes from other organisations. That material still belongs to them and is shown under the terms on which they make it available. Some of those terms limit how it can be reused, which is one reason for the limits in sections 11 and 12.

We use data from Companies House to enrich and summarise company information. We are not Companies House, and neither Companies House nor any other data source endorses the service. We do not provide a copy of the Companies House register or a bulk download of its data.

Contains public sector information licensed under the Open Government Licence v3.0. Read the licence.

News items are shown as headlines or short summaries with a link to the publisher. To read the full article, follow the link. Linked websites are run by others, and we are not responsible for them.

If you think something the service shows infringes your rights, or is being used in a way that conflicts with the terms of its source, email support@branch2.com and we will respond within one calendar month.

14. Your content

"Your content" means what you put into the service, such as your watchlist, the suppliers, customers and costs you list, and the business details and figures you enter.

Your content stays yours. You give us permission to store, copy and process it to provide, secure, maintain and improve the service and to meet our legal obligations. To provide some features, we send parts of your content, such as the terms on your watchlist, to service providers who work for us, including AI providers.

When you watch a company, we may add public information about that company to the shared records the service uses for all customers. We do not show other customers your watchlist or your notes, and we do not make your content public unless you ask us to, for example by creating a share link. We may also use information about how the service is used in a form that does not identify you or your business.

You are responsible for your content and for having the right to give it to us.

Your own AI keys. If we let you add your own key for an AI provider and you do so, we store it encrypted and use it to make requests for your account. Your use of that provider is under your agreement with them, and they may charge you for it.

15. Our rights in the service

We, or the people who license material to us, own the service, including its software, design, text, scores and the way information is selected and arranged. These terms do not transfer any of those rights to you.

While you have an account, we give you a non-exclusive, non-transferable right to use the service and its outputs in line with these terms. For business customers, this right is for your internal business purposes, including sharing outputs in the ways section 12 allows. You may keep copies of outputs you have downloaded for your records after your account ends, but sections 12 and 13 still apply to them.

If your plan includes API access, keep your API keys secret, use the API within the limits we set, and do not use it to get round sections 11 and 12. You must not use API access to redistribute outputs, or to present them to others as signals about any investment. We can withdraw an API key that is being misused.

If you send us suggestions or feedback about the service, we may use them freely.

16. Privacy

Our Privacy Notice explains what personal data we keep, including about account holders, and your data protection rights and how to use them.

Personal data you add. If you give us information about other people, for example contacts at your suppliers, a company director you choose to watch, or a note that names someone, you must have the right to do so and a lawful reason for it. You must not use the service to monitor anyone for reasons unrelated to your business. We decide how the service works and why it processes personal data, so we are responsible for that data as a controller, as our Privacy Notice explains.

17. Changes to the service, suspension and closing accounts

Availability. We work to keep the service available, but it may sometimes be unavailable, for example for maintenance or because of problems with our providers or data sources. We do not promise that it will always be available or free of errors.

Changes to paid features. If we make a change that significantly reduces what your paid plan includes, we will tell you at least 30 days before it happens where we can. You can then cancel, and we will refund any amount you have paid for the time after the change.

Closing your account. You can ask us to close your account at any time by emailing support@branch2.com. When we close it, you lose access straight away, any paid plan stops renewing, and share links you created stop working. If you have a paid plan, you may want to cancel it first so that you can use the rest of the period you have paid for. To ask us to erase your personal data, follow the steps in our Privacy Notice.

If we suspend or close your account. We may suspend or close your account if you seriously or repeatedly break these terms, if the law requires it, if a paid plan remains unpaid after the steps in section 8, or to protect the service, other users or the people in our data from harm or fraud. We will tell you why unless the law or a security risk prevents it, and where the problem can be put right we will usually give you the chance to do so first.

If we close your account or stop providing the service when you are not at fault, we will give you at least 30 days' notice where we can, and refund any amount you have paid for the time after it ends.

Sections 4, 5, 9, 10, 12, 13, 15, 18, 20 and 21, and any refund we owe you under this section, continue to apply after your account ends.

18. Our responsibility for loss or damage

What we never limit. Nothing in these terms limits or excludes our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that the law does not allow us to limit or exclude.

If you are a business customer:

Our maximum liability to business customers. Our total liability to you for all claims arising in each 12-month period starting on the date you first accepted these terms (or on an anniversary of that date), whether in contract, negligence or otherwise, is limited to the greater of (i) the amount you paid us for the service in the 12 months before the event that caused the loss and (ii) £100, or if you pay us in another currency, the equivalent of £100 in that currency on the date of that event. This limit does not reduce any refund these terms say we must pay.

Each of paragraphs (a) to (c) above, and the limit in the paragraph just before this one, is a separate term. If any of them cannot be enforced, the others still apply.

If you are a consumer: we are responsible for loss or damage you suffer that is a foreseeable result of us breaking these terms or failing to use reasonable care and skill. Loss is foreseeable if it is obvious that it will happen or if, when the contract was made, we and you both knew it might happen. We are not responsible for loss that is not foreseeable, for errors or gaps in information from other sources that we could not reasonably have avoided, or for business losses, as the service is provided to you as a consumer for private use.

If you are a consumer, the law gives you rights when services or digital content you pay for are not provided with reasonable care and skill or as described. Nothing in these terms affects those rights. Citizens Advice can tell you more about them.

19. Changes to these terms

We may change these terms to reflect changes in the law or regulation, changes to the service or how we charge for it, new features or security needs, or to make them clearer.

If a change could affect you in a meaningful way, we will email you at least 30 days before it takes effect and explain what is changing. If you have a paid plan and do not accept the change, you can cancel before it takes effect and we will refund any amount you have paid for the time after that date. If you keep using the service after the change takes effect, the new terms apply to you.

We may make small changes that do not disadvantage you, such as correcting mistakes or making the wording clearer, without notice. Each version of these terms has its own version number and date, shown at the top of this page.

20. Complaints, governing law and courts

Complaints. If you are unhappy with the service, please tell us at support@branch2.com so that we can try to put it right. If you are a consumer and we cannot resolve your complaint, we will tell you whether an independent dispute resolution service is available.

If you are in India. You can send a complaint about the service to support@branch2.com with "Grievance" in the subject line. We will acknowledge it within 48 hours, give you a copy of your complaint as we have recorded it, and, within one month of receiving it, give you our response and tell you what we will do about it.

Governing law. These terms, and any dispute about them or the service, are governed by the law of England and Wales.

Business customers. The courts of England and Wales have exclusive jurisdiction over any dispute.

Consumers. You keep the protection of any mandatory consumer law of the country where you live. You can bring a claim in the courts of England and Wales or, if you live in Scotland or Northern Ireland, in the courts there. If you live elsewhere, you may also be able to bring a claim in your local courts.

21. General

22. Contact

Legal contact: support@branch2.com

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